With over a decade of experience in the capital markets, I learnt that capital is more than just money — it’s about building relationships, earning trust, and telling your company’s story in a way that attracts the right investors. Throughout my career, I have worn two hats — one as an advisor, helping companies improve their investor relations strategies and navigate capital-raising processes, and the other as an investor, mentoring and funding SMEs and startups with strong growth potential.
This dual perspective allows me to offer practical insights and tailored strategies that connect businesses with the resources they need to grow and thrive in today’s competitive landscape. By understanding both sides of the equation, I help businesses not only secure investment but also build meaningful connections that drive long-term success.
Driven by a vision to provide comprehensive consulting services, I co-founded VERTIK Group, a comprehensive solutions hub for companies, offering integrated expertise in financing and support throughout the entire entrepreneurial journey, and Smart Impact Capital, a micro-VC dedicated to early-stage startups.
At VERTIK Group, I collaborate with companies of all sizes — from BET-listed blue-chip leaders to emerging AeRO market players and private businesses — guiding them in crafting tailored funding strategies, improving investor communication, and positioning for sustainable growth.
Beyond my advisory and investment roles, I serve as Executive Director of the Romanian Investor Relations Association (ARIR), where I collaborate with over 40 listed companies to promote best practices in investor relations and improve transparency on the Romanian capital market.
My entrepreneurial spirit has led me to support the ecosystem as an angel investor and in this position I don’t just provide capital — I actively mentor founders, helping them develop strategic plans, refine their pitches, and prepare for future funding rounds. My investment portfolio spans over 20 startups across health tech, fintech, and edtech, including Sanopass, VoxiKids – Easy Speech, Telios Care, Adapta Robotics, MyBenefits.
Being recognized among the Top 100 Women in Romania’s Startup & Venture Capital Ecosystem is an honor, but my true passion lies in helping entrepreneurs execute their ideas successfully.
My professional path has led me to significant roles at two of the largest companies listed on the Bucharest Stock Exchange: OMV Petrom and Electrica. In these positions, I was entrusted with overseeing investor relations activities, ensuring transparent reporting, managing investor communications, and enhancing corporate visibility among investors. These experiences have provided me with a deep understanding of corporate dynamics and the importance of effective stakeholder engagement.
As an entrepreneur and investor, I am passionate about collaborating with business owners who are eager to elevate their ventures to new heights. Through VERTIK Group and Smart Impact Capital, I can support addressing your unique challenges and driving sustainable growth. If you’re ready to transform your business vision into reality, I invite you to connect with me. Together, we can navigate the path to success and achieve your entrepreneurial goals!